Online Game Makers Eagerly Await the Results of Primaries

In 2004, amidst the bombardment of political news stories, journalists were jubilant to report on JibJab, a small digital entertainment company and their presidential election animation”This Land.” The video, a type of stop animation with cut-outs of both George W. Bush and John Kerry, had both presidential contenders jumping and moving around while singing a parody of this norm,”This Land is Your Land.” The satirical duet had the two politicians melodically calling each other out on some of the milder gripes America had with both of them. It was a eureka moment for the press, who always try to find”the lighter side” of politics. It was monumental for JibJab who’d now staked their claim in the land of online political parody.

The 2008 election for president saw a rush of wannabe content providers attempting to get reported as”the lighter side.” Several online Flash developers came up with games to parody or protest the candidates. The games capitalized on the angst and frustration during the media force-feeding of political stories. One game, Election Smackdown 2008, literally had the gamer smacking the many White House players. The game required very little strategy to play, yet players returned to get their fill. It just became fun to slap them all and not be worried about the score.

A less violent 2008 game, Battleground States 2008, gamified the Electoral College and had its gamers seeking to win over delegates and convert as many states to red or blue (other parties were represented in the game also.) Delegates were spread across a map much like the armies in Risk. Simulated die rolls at the end of the turns determined if the delegates were successful. This battlefield concept will most-likely be resurrected in the forthcoming 2012 race.

The in-between election years introduced the world other political parody Flash games. Between 2004 and 2008, the World Wide Web watched a slew of dancing Bush games. The genre continued after 2008 with a dance Hillary game. A popular President Obama dress-up game was created after 2008.

Now, along with the eager press, game developers and online video makers excitedly await the results of the 2012 Republican primaries. JibJab has already hinted to its upcoming fun from the 2011 Buh-Bye video now showing on their website. So far as the online Flash games proceed, do we really need to dress-up one of these Republicans?



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